1. Management, Gestion et Économie d'entreprise
  2. Stratégie

EAN13
9782511048269
Éditeur
BUSI BOOK SUM
Date de publication
14 septembre 2016
Collection
BUSINESS BOOK S
Nombre de pages
46
Dimensions
18 x 12 x 0,3 cm
Poids
57 g
Langue
eng

Summary: The Ebay Phenomenon, Review And Analysis Of Bunnell's Book

Businessnews Publishing

BUSI BOOK SUM

Prix public : 9,99 €

The must-read summary of David Bunnell's book: "The eBay Phenomenon: Business Secrets Behind the World's Hottest Internet Company".This complete summary of the ideas from David Bunnell's book "The eBay Phenomenon" analyses the winning business strategy of Pierre Omidyar and his partner Jeff Skoll and the reasons behind their success. In his book, the author has investigated the features of eBay that were designed to ensure its success and why the business has reached such a high level of brand recognition and an enormous customer base. This summary also investigates the setbacks experienced by eBay and the challenges that lie ahead. Added-value of this summary:• Save time• Understand key concepts• Expand your knowledgeTo learn more, read "The eBay Phenomenon" and discover the secrets behind the success of this Internet enterprise.
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