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<p>Where do you use which grids? What is their significance? How are they created?</p><p>This book answers all of these questions.</p><p>Where do you begin? What steps follow each other?</p><p>What differentiates the visual from the verbal?</p><p>This book will tell you.</p><p>What is "visual rhetoric"? What are the "four sides of a message"? What is the relationship between method and intuition? Read all about these topics in this book.</p><p>And much more besides: "Structuring Design" presents the principles and rules of visual communication as an introduction to practical design. The book offers a compact mix of explanations, practical tips, and background information, coupled with an extensive glossary.</p><ul><li>Introduction to the basics of graphic design</li><li>Backgrounds, explanations, guidelines for all thematized aspects</li><li>Strong focus on the grid as the most important element for the topic</li><li>With many visual examples</li></ul>